If you have seen Disney’s live action version of Cinderella, you’ll know that “where there is kindness, there is goodness; and where there is goodness, there is magic,” is said many times throughout the film. When it comes to being kind to others, Cinderella is a great role model.
In keeping with the theme of kindness, a brand new campaign has been launched to celebrate the release of the film.
Inspired by the spirit of Cinderella, this online initiative invites fans everywhere to pledge their commitment to be courageous and kind in the hopes of achieving “A Million Words of Kindness” in time for World Kindness Day on November 13th, 2015.
If you would like to take part in this campaign, all you have to do is visit www.cinderellakindness.com and share a few words about courage and kindness. Or you can even share your kind words on social media by using #Cinderella or #bekind and mentioning @Cinderellamovie. From there, your words will then be displayed on the “Kindness Wall.”
Cinderella heads to Digital HD, Blu-ray and Disney Movies Anywhere on September 15.