Shanghai, January 10, 2019 – Shanghai Disney Resort and Vanke Shanghai Region today announced that the two parties have entered into a strategic alliance, which introduces Vanke Shanghai Region as a new Official Sponsor of Shanghai Disney Resort. This new deal will allow a variety of exclusive Disney-themed offerings to be available for Vanke tenants, extending the Disney magic to more families in China.
Shanghai Disney Resort has been committed to delivering an outstanding family-friendly experience to its guests since opening, and with Vanke Shanghai Region as the resort’s first-ever partner in the real estate industry, the parties will together bring the resort’s magic to more families. Under this new alliance, Shanghai Disney Resort will support Vanke’s multiple ‘community carnivals’ in its communities in the Shanghai area, where beloved Disney characters, including Mickey and Minnie Mouse, will visit the beautiful Vanke property communities, bringing joy and laughter to Vanke tenants.
“This deal is a very special time for us since Vanke Shanghai Region has always been committed to delivering outstanding services and providing a better life for people,” said Zhang, Hai, Senior Vice President of Vanke and General Manager of Vanke Shanghai Region. “With the alliance with Shanghai Disney Resort, we will be able to bring even more unforgettable experiences to our customers, and be involved in the many popular events that are hosted at the resort.”
“We are very pleased to announce this exciting alliance between Shanghai Disney Resort and Vanke Shanghai Region,” said Joe Schott, President and General Manager, Shanghai Disney Resort. “Both brands are committed to providing high-quality and family-friendly experiences and services to guests and tenants alike, and this new alliance will mean a heightened experience for more families in China.”
Further to the exclusive events in the Vanke communities in Shanghai, the new deal between the two parties will provide exclusive VIP services to Vanke tenants in eastern China, in particular, Shanghai, Zhejiang, Jiangsu, Anhui and Jiangxi, and during the multi-year alliance period, Shanghai Disney Resort’s exclusive products and benefits will be available to Vanke tenants through its online neighborhood platform as well. Tenants will get access to Shanghai Disney Resort products as redeemable options and will be able to visit the resort for exciting events, such as the Annual VIP Reward session among many others.