Former Disneyland Resort Ken Potrock has announced his intentions to retire. Potrock will remain with The Walt Disney Company in his current role of President, Major Events Integration, The Walt Disney Company, through the Super Bowl next year.

Potrock has had multiple roles at The Walt Disney Company that range from helping launch the Disney Cruise Line to roles at ESPN Wide World of Sports, Disney Vacation Club, Disney Consumer Products, and then the Disneyland Resort. He has worked at Disney for over 30 years.

Potrock shared the news with the following post on LinkedIn:

Well, the news is out. After nearly 32 incredible years, I’ve decided to retire from The Walt Disney Company. But not quite yet… first, we have the biggest Super Bowl ever to help deliver in Los Angeles.  
 
My time at Disney started in 1995 with what felt like a crazy idea: help Disney launch a cruise line, in an industry it had never been in. A lot of people thought we were nuts. We figured it out anyway. 
 
What followed was a journey I couldn’t have scripted: Disney Cruise Line. ESPN Wide World of Sports. Disney Vacation Club. Disney Consumer Products. And then the honor of leading Disneyland Resort through its hardest days… and some of its best ones. And most recently, standing up our Major Events Integration team, where I’ve had the honor of helping craft Disney’s commemoration of our nation’s 250th anniversary, collaborating on how we will maximize our company’s first Super Bowl in 20 years, and helping to prepare our organization for a very special celebration… Mickey’s 100th. 
 
Every chapter along this journey was built by people who cared more than they had to. That’s what I’ll carry with me most. 
 
My dad always said hospitality is just a way of showing up for people. I found that spirit in every Disney cast member I ever worked alongside. To everyone who has been part of this ride: thank you. 
 
After next February, Susanne and I have serious travel to catch up on, two amazing sons to watch continue crushing it, and I just might be heading to the Culinary Institute of America in Napa Valley. My first job selling Gallo wine was trying to tell me something all along. 
 
The next chapter is going to be a really good one.

Here is Ken Potrock’s official bio:

Ken Potrock serves as President of Major Events Integration for The Walt Disney Company, where he leads the companyʼs engagement across marquee sports, entertainment and tourism events in California and the United States. In this role, he leverages Disneyʼs expansive and dynamic ecosystem to create added value for the companyʼs businesses around tentpole events including Americaʼs 250th anniversary and FIFA World Cup in 2026, the Grammy Awards and Super Bowl LXI in 2027, and the LA Summer Olympics and 100th anniversary of Mickey Mouse in 2028.

A 30-year Disney veteran, Potrock has consistently focused on delivering exceptional experiences for guests, fans and partners—leaning into consumer insights, trends and brand affinity to drive activation, amplification and growth for an array of brands and businesses. Most recently, Potrock was President of Disneyland Resort, guiding 36,000 cast members through the pandemic, securing approval for DisneylandForward and leading major expansions—from Avengers Campus at Disney California Adventure and The Villas at the Disneyland Hotel, to reimagined lands like Mickeyʼs Toontown, San Fransokyo Square and the upcoming Avatar experience.

Previously, Potrock served as President of Disney Consumer Products and Senior Vice President of Disney Sports Enterprises, Disney Vacation Club, the Golden Oak residential community and Adventures by Disney. He began his Disney career in 1995 as Vice President of Marketing for Disney Cruise Line, helping launch the companyʼs entry into the cruise industry.

Potrock is a graduate of Washington University in St. Louis and Northwestern Universityʼs Kellogg School of Management. He actively supports the Southern California community, serving on the board of Rady Childrenʼs Health, as Chairman of Visit California and as an advisory board member for the LA Sports and Entertainment Commission.

Please join Daps Magic in congratulating Ken Potrock and wishing him all the best in retirement!