Tag: Kentucky Bourbons
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ESPN Celebrates 40th Anniversary with Record Ratings
Live sports have been a cornerstone of ESPN’s programming since September 7, 1979, when the network’s first viewers tuned in to watch a professional slo-pitch softball game between the Kentucky Bourbons and the Milwaukee Schlitzes. To commemorate its 40th anniversary, ESPN has launched a multiplatform lineup of content spotlighting the network’s biggest moments, including a…