Disney Invests Money in a Virtual Reality Company

The future is here! In recent news, seems like more virtual reality options are in the cards for The Walt Disney Company.

According to a report from CNET, the Disney company and a few others have invested about $65 million to Jaunt. Jaunt is a company that is known for making cameras that are equipt to create and shoot videos in a 360 degree format.

All told, the startup, which makes hardware and software for virtual reality, has now raised more than $100 million since it was founded two years ago. The company says that makes it the best-funded player in the emerging field of “cinematic” virtual reality.

Jaunt will use the influx of cash to “greatly increase production” and advance its camera hardware and software tools, the company said in a press release.

Most likely, this means that Disney will want to create a whole new way of watching and creating movies; virtual reality.

It’s not just Disney that is on board with virtual reality. The article also goes on to say that other companies such as Sony, Google and even Facebook are on this new trend wave.

Trying to picture a Disney film in a 360 degree setting does sound pretty awesome. We will just have to wait and see how things pan out.

What are your thought on Disney investing money in creating virtual reality projects?

Share on facebook
Share on twitter
Share on pinterest

Share your thoughts and comment!



Hello there, my name is Amanda Alva and I love all things Disney. Here on DAPs Magic I enjoy sharing tips on Disney Parks dining, Disney news and so much more. In addition to writing, I contribute to the DAPs Magic Instagram account. See you in the parks!






Top Posts & Pages
The History of the Candlelight Ceremony at Disneyland
Step in Time! A Visit to Magic Kingdom Park as It Was in October 1971
A Look at the Metrics of the Magic Key Pass Program
Orlando International Airport Gets Decorated for Walt Disney World Resort 50th Anniversary Celebration
Knott's Scary Farm is Back in 2021 with New Mazes, Scare Zones, and Shows!
9 Spooky Disney Animated Shorts Perfect for Halloween Time
SCAREolers Return to Disneyland Resort for Halloween Time
A Comparison of Disneyland's Magic Key and Walt Disney World's Annual Pass